With the stock coming under pressure, the MF holding value could have dropped to Rs 50 billion, back-of-the-envelope calculations show.

In October, the contribution through SIPs rose to Rs 79.85 billion, up 42% compared to the same month last year.

In absolute terms, the overall hit on shareholders' wealth from six demergers is around Rs 15,000 crore.

'As the interest rates rise, people are going to say why should I be taking big risks when I can get 4 to 5 per cent in a bank account.' 'So, I think you have to change your thinking.' 'You need to look at the balance sheet, look at dividends.' 'These issues that have been ignored.'

Experts find it difficult to predict a bottom for the bourses.

This feat was achieved 25 years after the mutual funds industry was opened to private players. The industry now aims to achieve the next Rs 25 trillion in 5 years.

Sebi had also ordered the fund house to compensate investors who had redeemed their units since the date of allotment of shares in the I-Sec IPO.

Unlike most MF distributors in India, Paytm Money will be offering low-cost direct plans, which don't charge for distribution expenses

Paisa Bazaar, which recently forayed into online mutual fund distribution, has come out with a 20-second video clip featuring Bollywood actor Akshay Kumar. The ad, which talks about the benefits of investing in direct plans, has already got 1.6 million views on YouTube.